Sagazo is a social commerce app built in India. It puts three things under one account: a feed where people post photos, notes and polls, a marketplace where small sellers list what they make and sell, and community groups called Circles.
That is the short answer. The longer answer is about why those three belong together.
Why one app
A lot of buying in India already happens inside social apps. Someone puts a saree on their WhatsApp status, a neighbour asks the price, money moves over UPI. It works, but it is scattered, and the post is gone in 24 hours. Sagazo keeps that behaviour and gives it a proper home. The post, the shop and the conversation live in one place, under one profile, and none of it disappears.
The feed
Open Sagazo and you land on a wall of posts. It looks closer to a pinboard than a timeline: photos, text notes on coloured cards, the odd poll. Posts show up in the order people published them. There is no engagement engine deciding what you deserve to see, and we intend to keep it that way.
You can react with an emoji, comment, share a post to WhatsApp, or follow the people you like reading. A Following tab shows only them. The feed is open to read without an account, so you can look around before signing up.
Shopping on Sagazo
The shop is where products live. Most come from small sellers: home kitchens, boutique owners, people who make things with their hands. You browse, add to cart and place the order. The seller packs it and ships it to you directly, so you are buying from a person, not a warehouse.
Selling on Sagazo
If you run a small business, Sagazo gives you a storefront and an audience without taking a cut. There is no commission and no listing fee. The price you set is the price you keep. Tell us about your shop on the become a seller page and we will help you get set up.
What are Circles?
Every apartment complex, alumni batch and hobby group in India runs on a WhatsApp group, and most of those groups are a mess by Thursday. Circles are our answer. A Circle has its own feed, its own member list and its own chat, so the useful posts stay findable instead of drowning under good-morning forwards. Anyone can join a public Circle or start one and keep it private.
Getting started
You sign in with your phone number. No email, no forms. From there, post something, order something, or just scroll for a while. If you only remember one line about Sagazo, make it this: the place where India shares and shops.